Thank you for the enjoyable conversation.
Please find our quote below. You can review it by simply scrolling down.
We look forward to working with you.
Best regards,
Eike
Project Overview
Edward and John are developing a new software application designed to improve hiring processes in small to medium-sized software companies. The product uses AI to generate core recruiting artifacts such as employer branding kits and interview questions. After starting with a consulting-driven approach, the company is now transitioning into a product-oriented business. To support this pivot, they are seeking a rebrand and the design and development of a new, focused website.
The branding scope includes the creation of a new logo, color palette, and typographic system—elements that will later be applied across the software and broader marketing efforts. The website will be a concise, conversion-oriented one-pager that presents the product's mission and differentiators while offering a clear path to get in touch. morgentau will also support on the content side, refining and shaping the messaging to be clear, professional, and engaging.
In this phase, morgentau will develop the brand’s core visual identity. This includes defining the logo, primary and secondary colors, typography, and visual motifs that can scale across website and product UI later. We begin by aligning with Edward on key brand attributes and audience impressions. Our art director Sarah will then translate these into two design directions, followed by a revision loop based on feedback. This phase also includes guidance on tone of voice and application of the new brand in the digital context.
morgentau will create a high-quality one-pager website layout based on the newly developed brand identity. The goal is to build a concise but engaging digital presence to support early conversations and product positioning. The final Figma design will be optimized for responsiveness, clarity, and simplicity—focused on communicating the product’s purpose and sparking interest. Optionally, we can offer the copy creation support of our US-based copywriting partner.
Once the design is approved, morgentau will handle the full development of the one-pager using Webflow including a thorough QA before the delivery. The page will be fast, responsive, and optimized for SEO and performance. While the initial release will be minimal, the structure will allow for future expansion as the product evolves. Stock video or subtle motion can be used to give the hero section a modern visual cue without adding complexity. We will also implement a simple contact form.
As part of our package, we offer you the added benefit of 3 months of included website maintenance after launch.
During this period, our team will be available to provide ongoing support, ensuring that your website remains in optimal condition and addressing any issues that may arise, as well as updating content and images.
Brand Strategy and Visual Guidelines
(Optional) Copywriting and Messaging
Figma Website Design
Developed and Published Webflow Website
$3,400
Total
$3,400
Nach Unterschrift wird Ihnen das Angebot inklusive AGB für Ihre Unterlagen zugesendet.